FroFessionals.com: The Business & The Mission

The BUSINESS:

FroFessionals.com is a subscription-based, business listing platform for Black Professionals, Entrepreneurs and Artists that connects them with their Target Audiences and Caters to Communities of Color.  Your subscription provides Local, National and International Exposure of Your Business to people looking to Buy Black. Paid subscriptions help us fight against Mass Incarceration.  List Your Business Now! And be found on Frofessionals.com. (Free Listings Available!!!)

 THE MISSION:

To promote entrepreneurship in Black communities, and patronage, collaboration and growth of Black owned businesses, Professionals and Artists.  The goal is to recycle Black wealth to combat the ills of mass Incarceration.  Our nonprofit uses this listing platform, the Crown Act Festivals and Cultural and Artistic Events to help promote and market Black Professionals, Businesses and Artists. We aim to reinvest fees from paid subscriptions and advertisements to support legal advocacy.    

 The Platform

 FroFessionals offers subscriptions to fit every budget. Paid subscribers enjoy discounted advertising fees and a free vendor space at our Cultural Events and Festivals.  

 Our Plan

 FroFessionals is working to establish an adjudication deferral program powered by law school students to teach inmates how to advocate for themselves during their initial hearings.  This is crucial because decisions about bail, charges, pleas and even dismissals can be made during these first hearings. Poverty often prevents Black people from quality legal representation, often leaving them at the mercy of biased judges and overwhelmed public defenders. As a result, studies show that up to 49% of black males will likely be arrested by age 23, and about 1/3 are expected to be incarcerated during their lifetime.  Currently, Black people represent 1/3 of the prison population and 41% of people on death row, despite being only 14% of the US Population. 

Our Events  

The Annual Crown Act Festival, to include the 3rd Annual Crown Act Festival & Natural Hair Show coming September 14th, 2025 in Austin, Texas, is a Family Friendly, Cultural Explosion of Live Music, Art, Dance, Black Owned Business Vendors, Soul Food, Wealth Building Workshops and an Extravagant Natural Hair Show!  The festival has received international attention 2 years in a row and continues to grow by leaps and bounds.

 Social Action Plays

Our plays address problems that stem from mass incarceration of Black & Brown People and the effects on their mental and physical health, their ability to achieve and maintain wealth, and the destabilizing effects on the families and communities at large.    

The Founder

April Phillips is a social worker and trauma therapist, born in Pine Bluff, Arkansas, raised in South Central Los Angeles and educated by 2 HBCU’s.  She is the daughter of a Panamanian Mother with West Indian Roots, and an African American Vietnam Veteran.  She runs a private counseling practice and has been a resident of North Austin for 17 years.  She educates nationally and internationally about mental health care as a basic human right, is an advocate for criminal justice, & promotes financial wellness as a part of holistic health. Book her to speak at your next event.th